All too often, content is viewed as ‘filler’ for websites, which is a critical mistake. It’s a mistake because customers see through it, and search engines do, too. Your customers have high standards for where they spend their time (and their money) online. If you can’t produce high-quality, relevant content that keeps website visitors coming back week after week, they’re simply going to go somewhere else. That’s lost revenue, and that’s unacceptable.
Altitude Agency creates custom-tailored, intelligent content specifically suited for the client and the application. We use content as a tool to increase awareness of your online presence when a potential customer seeks out the products or services your company provides. Once they’re on your site, great content keeps them there, increasing the chances that they’ll eventually do business with you.
Benefits of Content for your Business
Better content translates into increased page views, more repeat business, and improved conversion rates across-the-board. Good content that entertains, sells, or informs cannot be sloppily thrown together in hopes that it will achieve its purpose. Instead, effective content must be developed thoughtfully, with careful consideration given to the reader audience and how we want them to react to what they’re reading.
After reading a specific piece of content, do we want the reader to… Buy something? Call a number? Request more information? Click a link? Tell a friend about a product? Before there can be powerful content, there needs to be a clear understanding of the point of the content at all. Altitude Agency works with you to answer the why of content, before moving on to the how.
Why Altitude Agency?
What sets Altitude Agency apart from other content development firms is the broad pool of expertise represented within our team. Because we have helped clients like you realize success through even the most challenging digital marketing projects, we have learned what works in content – and equally as important – what doesn’t work.
Whether it’s blogs, newsletters, on-site copy, marketing literature, or something completely out of the ordinary, rely on Altitude Agency for compelling, high-quality content that works. Get in touch with our team today and let us show you how content can generate more leads and keep you front-of-mind with those who matter most – your customers.
Thanks to the W3C Web Accessibility Initiative, there are guidelines for websites who want to be accessible to people with disabilities. Though these guidelines have
companies that have blogs generate 67% more leads per month than companies who don’t have blogs.
of online consumers trust information found on blogs.
of consumers trust a company after reading custom content.